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fal’s H3 Max dropped last week and video generation is suddenly faster than real time and cheap enough to iterate on. That’s what you need when you’re building for consumers: you need to be able to experiment, generate, throw it away, and try again fast.
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In Part I, I argued it’s time to revisit No Silver Bullet. Here I want to take on the central piece of Brooks’s argument, essentially Amdahl’s law for software:
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In 1986, Fred Brooks wrote his seminal paper No Silver Bullet, arguing that no single breakthrough would give us a 10x improvement in software productivity, reliability and simplicity.
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There’s a lot of very serious discussion about how AI will disrupt work. Important discussion. Weighty discussion.
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Every night at 9PM, a cron job posts a picture in my chat with Adam: a construction-paper version of me going for a walk. Every night the question is the same – where will paper Zach go tonight?
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My friend Rachel had this cat Assa… pet, pet, BITE. Do nothing BITE. Some say Assa was misunderstood but I was scared, everyone was scared (Assa was not misunderstood).
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Group chats run on lore: inside jokes, nicknames, hot takes, mundane updates. The right AI – one designed for fun, creativity, connection and not replacement – is going to transform all this into the most entertaining place on the internet.
